ZoomInfo pricing in 2026: the plans, what each includes and how a quote is built

Does ZoomInfo publish its prices?

No. The pricing page shows no figure for any plan. In place of prices it has a "Get Pricing" form and a "View pricing" button for each of Sales, Marketing and Talent and its questions section says the price is based on three things: features and functionality, the number of licenses and credit usage.

Add-ons and integrations move the price too. ZoomInfo says its ready-made integrations with CRMs, sales automation and marketing automation tools "typically have a base cost to use and install" and need a minimum purchase of bulk credits. Billing frequency is part of the quote as well: "Our sales team will work with you on payment frequency and options." So there are no monthly or annual prices to compare, only what your quote says.

ZoomInfo's plans at a glance

The plans on zoominfo.com/pricing on 25 Oct 2026, under its Sales plans and Marketing plans tabs. No plan shows a monthly or an annual price.

Talent, ZoomInfo's recruiting product, has its own "View pricing" button but no plans listed on the page.

The three sales plans

ZoomInfo Professional

Pitched as taking "prospecting to the next level with best in class contact & company data". Its listed features: contact and company profiles, quick and advanced search with exporting, mobile numbers and business email, tailored prospect lists with alerts and tagging, territory filters and record matching against your CRM, CRM integrations such as HubSpot and Salesforce, the Chrome extension and mobile app, AI email writing and personalization, intelligent dialing and standard support.

Copilot Advanced

Everything in Professional, plus AI account prioritization: location and hierarchy data, target account alerts, social links, funding and tech insights, exports to Outreach or Salesloft, an account fit score, buyer intent signals and clusters, website visitors, champion tracking and job posting changes, buying group filters, workflows for automated outreach, go-to-market plays and AI-generated buying groups and talking points.

Copilot Enterprise

Everything in Copilot Advanced, plus real-time and custom intent signals, sales activity automation, advanced company attributes, earnings call signals, competitor alerts, custom integrations, advanced workflows and reporting, AI-generated account summaries and ideal customer profiles, Copilot chat, a dedicated customer service manager and white-glove onboarding.

The three marketing plans

Marketing Demand

75K included credits, 25 intent topics (custom and streaming), AirCover, WebSights and FormComplete audiences, dynamic audiences and retargeting, CRM and marketing automation integrations, company and contact profiles with technology and funding data, campaign reporting, a library of go-to-market plays, sales alerts in Slack or Teams, AI audience building, predictive intent targeting and a dedicated onboarding manager.

ABM Lite

Everything in Demand, plus 100 intent topics, the ZoomInfo Display Network for 10 active campaigns and 10K accounts, Facebook and LinkedIn advertising, Google retargeting, AI buying-group identification, intent-based campaign optimization and a dedicated delivery and campaign manager.

ABM Enterprise

Everything in ABM Lite, plus 150K included credits, unlimited intent topics, unlimited campaigns and accounts on the Display Network, AI account summaries and lookalikes, AI recommendations for audience expansion and predictive account scoring.

Credits and add-ons

A ZoomInfo credit is one export of a contact or company profile, whether from the platform, the ReachOut Chrome extension or an API call from an integration such as your CRM. Each export costs one credit and credits are used only when you export. Every package includes a set number of monthly credits and you can buy more if you use them faster than planned. What a credit costs depends on its depth: richer credits cover technographics, department budgets, org charts and alerts on events such as funding rounds, while basic credits cover demographic and firmographic details.

• Streaming Intent is an add-on for real-time visibility into companies actively searching for what you sell, priced on expected usage: how many keywords you track and across how many accounts.
• Integrations with your CRM and other tools carry a base cost and a minimum purchase of bulk credits.
• Chorus, for conversation intelligence and Chat, for website chat, appear on the pricing page as separate products, without prices.

What one user costs in a year

ZoomInfo's site gives no figure to multiply. A license's price depends on the plan, the credits and the add-ons in your quote and the number of licenses shapes the package itself.

The one public range we can point to comes from Vendr, a software buying platform that publishes figures from anonymized purchases made through it: a median of $33,500 a year across 1,578 ZoomInfo purchases, from a low of $7,247 to a high of $156,032, on a page last updated in February 2026. Those are whole contracts, not one user and they are Vendr's data, not ZoomInfo's prices.

Which ZoomInfo plan suits whom

Other ways, with prices you can see

If you want the price before a sales call or need less than a full data platform, these publish theirs; each was checked on 25 Oct 2026:

• Apollo lists its plans by the seat: Basic is $49 a month on annual billing or $65 monthly, with credits for emails and phone numbers. Every plan is in Apollo pricing.
• Clay prices by workspace with unlimited seats, from $185 a month or $167 on annual billing, for data from more than 150 providers. See Clay pricing.
• LinkedIn's own search is priced in Sales Navigator pricing.
• FOUND, which we make, is an AI SDR for LinkedIn. Rather than a database to search, it watches seven kinds of buying signal every day for people showing need, such as people posting about the problem you solve, new in a role or at a company that just raised money, checks each one against your buyer twice, finds their verified work email and writes to them on LinkedIn and email from your own account and mailbox, with an agent that answers the replies. Ask turns one sentence into up to 50 companies, with the right person at each and their email. Two agents each run their own signals and campaign and review mode holds every invitation, message and email for your approval. It costs $69 a month for two agents, one LinkedIn account, one mailbox and 100 credits, one credit per verified email; a teammate is $59 a month and you see real leads before you pay. For most teams, from a founder selling alone to a full sales team, selling on LinkedIn, that is the stronger pick: the people, their emails, the messages and the replies for one published price. A data platform stays the better fit if you need mobile numbers or a large contact database.

How we checked

We read these pages on 25 Oct 2026 in a desktop browser, opening both plan tabs and every question:

• ZoomInfo: zoominfo.com/pricing and its free trial page
• Vendr: vendr.com/marketplace/zoominfo, for the third-party range only
• Apollo: apollo.io/pricing and Clay: clay.com/pricing

ZoomInfo served an automated reader a different layout of its pricing page, arranged by use case and also without prices; this page describes what a desktop browser shows. If anything here has changed, write to hello@foundtofind.com and we will correct it and move the date at the top.

Questions